• Profile
    I am focused on creating meaningful experiences through design. I care about the details and consider affordances to be crucial in creating effective, intuitive interfaces. I like prototyping – it helps me to think through new possibilities. Able to take ideas from concept to wireframe to prototype to production.
    Skills
    I have experience working with teams to brainstorm and whiteboard concepts. I can create wireframes at varying levels of fidelity and enjoy prototyping ideas. I like designing concept that is easy to use, and enjoy working with developers to build ideas out.
    • User Research and Strategy
    • User Empathy and Adaptability
    • UI Prototyping and Wireframing
    • Design Thinking
    • Visual Communication
    • Interaction Design
    • Information Architecture
    • Attention to detail
    • Communication and Teamwork
    • Responsive Web Design
    • HTML5 and CSS3
    Tools
    • Adobe XD
    • Photoshop
    • Illustrator
    • InDesign
    • Dreamweaver
    • After Effects
    If you use a different prototyping tool that works well in your established workflow, I would be happy to learn it.
  • Work Experience
    i3 Lending Inc.
    March 2021 – Present
    Sr UX Consultant
    Build a responsive loan management experience where i3 Lending can reduce the loan processing time and approve loan, faster. The application should be controlled by a flexible workflow management and allows to accept and process application in a paperless mode, with a single data entry process.
    • Understand the design briefs and target users deeply. Execute user requirements gathering, conceptual modelling and competitive landscape analysis.
    • Produce and develop conceptual sketches, user requirements specifications, personas, storyboards, prototypes, wireframes, visual mockups and design specifications.
    • Brainstorm visual ideas and participate as a contributor with other members of the product team including project managers, product strategists, and developers to create user-focused concepts and interactive solutions for the interfaces.
    • Created fantastic usable and visual experiences through the use of specification decks and rapid prototypes and ensured that the design vision is executed correctly during the development process. I am happy that the final design not just solved the problem but also surprised and delighted the stakeholders.
    Swazuna Technologies
    April 2017 – February 2021
    Co-Founder & UX Product Manager
    I have created the product concept of pre-assessing jobseekers through crowdsourced industry experts using our Video Interviewing Platform - FaceInterview.com (B2C) and then connect these pre-assessed profiles with the hiring managers through a SaaS Talent Acquisition System HireGate.in (B2B). The video communication is connected through our own media server VideoTok.
    I have pitched the idea in front of stakeholders from NASSCOM, TiE and Deshpande Foundation and managed to win the - Best Start-Up of 2018 among 1000+ applicants through the comprehensive entrepreneurship program Elevate2018 by Karnataka Government.
    FaceInterview.com (B2C) and HireGate.in (B2B)
    • I led the design vision and helped to set product direction and manage designers.
    • Worked closely with marketing, product management, R&D and customer support to define and execute on the end-to-end customer experience
    • As a team we brainstormed to determine features and user flows. I contributed to team efforts with visual ideas and designed product interfaces and user experiences for a variety of platforms including mobile devices and browser (web) environments.
    • Worked closely with the engineering team through the development cycle, from product inception, research, prototyping and delivery into production.
    • Manage design workflow and timelines to ensure accurate and timely delivery of projects.
    • Lead the planning and structuring of deliverables. Planned and implemented marketing promotions and collateral.
    Safer Information Systems
    August 2002 – October 2011
    Design Specialist
    iVista Digital Solutions
    August 2000 – July 2002
    UI Designer